A new year is officially underway, and January is always an interesting month for real estate in Simcoe County. While the market tends to start off a little quieter after the holidays, it often sets the tone for what buyers and sellers can expect in the months ahead.

If you’re thinking about buying, selling, or just keeping an eye on the market, here’s a look at what’s happening across Simcoe County as we move into 2026.

A Slower Start — But Not a Standstill

January traditionally brings fewer new listings compared to the busy spring and summer seasons, and that’s exactly what we’re seeing now. Many homeowners choose to wait until the weather warms up before listing, which means inventory is still on the lower side.

That said, homes that are coming to market are attracting serious buyers — especially those who’ve been waiting for the right opportunity.

Buyer Activity Is Picking Up

While winter is often viewed as a slower season, motivated buyers don’t take time off. January 2026 is showing steady interest from buyers who are ready to move quickly, particularly first-time buyers and those relocating within Simcoe County.

With fewer homes available, well-priced and well-presented properties are still seeing strong attention.

What This Means for Sellers

If you’re considering selling, this can actually work in your favour. Less competition means your home may stand out more than it would later in the year. Buyers shopping in January are often highly motivated, which can lead to smoother negotiations and quicker decisions.

Preparing your home now can also position you ahead of the spring rush.

What This Means for Buyers

For buyers, January offers a chance to shop with a bit less pressure than peak season. While selection may be smaller, competition can feel more manageable, and sellers are often open to meaningful conversations.

Being pre-approved and ready to act is key when the right home comes along.

Looking Ahead to 2026

As we move toward spring, activity across Simcoe County is expected to increase. More listings typically come online, buyer confidence continues to build, and the market becomes more dynamic.

Whether your plans are immediate or later in the year, understanding the current market helps you make smarter, more confident decisions.

If you’d like a personalized look at what’s happening in your specific community — from Barrie and Orillia to Midland, Gravenhurst, or beyond — we’re always happy to help.